I am excited to introduce Kylie Baby. This is something I have been working on for more than three years and it’s been so hard to keep this a secret. I'm so happy it's finally here!

When my daughter was born I was working on developing Kylie Skin and I started to research baby skincare products and ingredients because I wanted to make sure I was putting gentle and high tolerance products on her skin that followed the core principles of my Kylie Skin line. Kylie Baby was my way of creating products that I could develop from the ground up to be exactly what I wanted for my babies, so that you can have our tried and tested formula favourites for yours.

Designed for babies and kids of all ages, my products are conscious and gentle pediatrician-tested skincare and haircare must-haves. On top of following all of my key principles for skincare, I worked closely with my team and chemists to select naturally-derived ingredients and botanicals for my Kylie Baby formulas while making them all hypoallergenic, pediatrician-tested, tear free.