from kylie
effortless eyeshadow that stays put for up to 12 hours



how to use
Use the doe foot applicator to easily swipe it on your lids then blend with your finger or favorite brush.
why we love it
Whipped, cream-to-powder texture
for effortless eye looks.
long-lasting color
Stays put for up to 12 hours without budging.
Easily buildable
Leaves a visibly blurred, soft-matte finish.
Weightless and comfortable
Doesn’t crease or settle into lid lines.
flexible doe foot
for mess-free application and Offers ample playtime before drying.
real results

100% say
the formula blends seamlessly.
100% say
the formula blurs fine lines on the lid.
100% say
it doesn’t settle into lid lines.
100% say
the formula is non-oily, non-sticky, and doesn’t dry out the lids.
100% say
it leaves a smooth, soft-matte finish.
100% say
it’s highly pigmented and gives full coverage.
100% say
it’s easily buildable and doesn’t get patchy.
100% say
it applies evenly on the lids without leaving any streaks.
100% say
it’s weightless, flexible, and comfortable on the lids.
100% say
the color doesn’t fade throughout the day.
100% say
it’s smudge-resistant, crease-resistant, and doesn’t flake.
100% say
it doesn’t transfer on the upper lid.
Reviews
(198)
Matte Liquid Eyeshadow
This liquid eyeliner is great I love how easy it is to put on and blend in.
2/18/2025
Lynette
Verified Purchaser
shade: Kylie
0
0
Blendable and buildable
Been desperately searching for a brown eyeshadow. Hang found one of this quality till now. Super blendable
12/24/2024
Laura
Verified Purchaser
shade: Medium Matte
0
0
Great eyeshadow!
I was a bit skeptical about this product due to so many other liquid eyeshadow brands falling short but I was so pleasantly surprised with this one! I love the simplicity of application and how it provides a quick way of elevating a simple, everyday look. It’s a great formula that feels weightless once it dries.
12/8/2024
shade: Brownish Rose
0
0
Stays all day
Another product that has totally impressed me. A little goes a long way. Can use a bit u see the lash line too.
11/25/2024
Emily
Verified Purchaser
shade: Sister Sister
0
0